Ever wondered who designed our logo and what it meant? Now you can stop wondering!!
We always knew what we wanted for our logo. We wanted a beautiful illustration that would look great not only on tags but even on t-shirts and bags. Whilst browsing on Etsy for inspiration, we came across Annabelle King and fell in love with her work. They were so soft and dreamy with pencil and watercolour- perfect for what we had in mind. We wanted an illustration to represent the brand:- to be strong, individual, powerful, edgy and boho chic. We wanted it to stand out and for people to comment about it so it was also a conversation piece. This worked as we have had so many positive comments on the carding.
It was difficult to try and come up with final idea and a lot of back and forth but finally we came up with the final design. I have attached the first design for the first draft so you can see J
We included as many elements into the design that represented being strong, free and in control. Dreamcatcher hand chain on her hand, butterflies, elemental tattoo on her arm, arrows in her hand, turquoise head chain and the feather earrings which are a direct copy for the feather earrings we have live on our site now.
Combine all those elements and you’ve got one fierce chick!!
And you thought it was just a pretty picture.
Check out Annabelle and her work on the below links xx
Until next time.
Team Lyla x